IN MOTION STUDIOlogo
Client: Vauthier/Ferguson | Role: Design, Art Direction | Agency: Classic Ink Creative
InMotion Studio is located in Anaconda, Montana. I worked on this project for Vauthier/Ferguson agency through Classic Ink Creative. They had a mission to put people of all ages, abilities & fitness levels in motion in a positive atmosphere that fosters fitness, confidence & expression through a mind-body approach to wellness.
- something that shows movement – a big part of what this brand is all about
- boutique in style
- approachable / accessible
- simplistic in form – creating the idea of ‘motion’ through use of lines & typography of the “m”
- high-end professional quality to it but also feels accessible